Post by account_disabled on Feb 17, 2024 23:12:17 GMT -6
There is no doubt that since the arrival of mobile devices it seems that they have become almost an extension of the human being, something that Steve Jobs projected with computers. In this sense, some studies show that by 2025 there will be 400 million new subscribers , a significant increase if we take into account the population that currently exists, which must be taken seriously if we want to project our business. Let's now see how we can take advantage of everything that this trend has for us: 4 Reasons to invest in mobile marketing When we think about promoting our business, many tools come to mind, but we rarely think about mobile marketing as a solution to expand.
Below we will show you some of the advantages it offers phone numbers data so that you can take the leap in your project once and for all: 1. Mobile purchases are growing day by day We have to start with the fact that mobile shopping is increasing by leaps and bounds in recent years , something that goes hand in hand with the emergence of more powerful devices at a lower price. We have seen this trend since 2017, but it is now where an almost irreversible movement has occurred. In fact, in the last quarter purchases increased by 51% compared to the same interval last year. In this way, if there are more and more users with mobile phones, the ideal is to take advantage of this trend to promote our brand through these devices.
2. You can segment with geolocation as much as possible to reach the mind of that user that interests us, being something that traditional marketing has not solved. Think about it, there is no point in investing thousands of euros in a campaign so that our product appears to thousands of people who are not interested in our product. We can use this money to promote our brand in those regions where our ideal client lives. So, businesses such as restaurants, stores and bars can use mobile advertising to appear on the devices of users who are a few kilometers away whenever they do a certain search.
Below we will show you some of the advantages it offers phone numbers data so that you can take the leap in your project once and for all: 1. Mobile purchases are growing day by day We have to start with the fact that mobile shopping is increasing by leaps and bounds in recent years , something that goes hand in hand with the emergence of more powerful devices at a lower price. We have seen this trend since 2017, but it is now where an almost irreversible movement has occurred. In fact, in the last quarter purchases increased by 51% compared to the same interval last year. In this way, if there are more and more users with mobile phones, the ideal is to take advantage of this trend to promote our brand through these devices.
2. You can segment with geolocation as much as possible to reach the mind of that user that interests us, being something that traditional marketing has not solved. Think about it, there is no point in investing thousands of euros in a campaign so that our product appears to thousands of people who are not interested in our product. We can use this money to promote our brand in those regions where our ideal client lives. So, businesses such as restaurants, stores and bars can use mobile advertising to appear on the devices of users who are a few kilometers away whenever they do a certain search.